First Time Travel to Hokkaido: Complete Guide for Beginners

Why Hokkaido Should Be on Your First Japan Trip

Compared to Japan's more popular destinations like bustling Tokyo or culturally rich Kyoto, Hokkaido offers a refreshing contrast - a vast, nature-packed paradise where the air feels cleaner, the pace slower, and the crowds far fewer. While the main island of Honshu dazzles with temples, shopping, and city lights, Hokkaido invites travelers to experience Japan's wild, untamed beauty in its purest form.

You can fly directly into New Chitose Airport from Tokyo or other major cities. If you're already in Japan, the scenic Hokkaido Shinkansen is also a great option to reach the island, offering a relaxing journey with beautiful views.

Hokkaido is the perfect choice for first-time visitors who want to go beyond the typical tourist route and dive into Japan's more open, scenic, and soulful side.

Less hectic, more spacious, and rich in authentic local experiences, it's where you can truly breathe in Japan for the first time, at your own pace.

Table of Contents

1. The Best of Hokkaido Through the Seasons

2. Top Destinations in Hokkaido for First-Time Visitors

3. What to Do in Hokkaido: Top Experiences for Beginners

4. A Dreamy Itinerary for Your First Hokkaido Adventure

5. Travel Tips for First-Time Visitors to Hokkaido

6. Explore Hokkaido with UME Travel

7. FAQs: Planning Your First Trip to Hokkaido
   

1. The Best of Hokkaido Through the Seasons

Wondering when to plan your first trip to Hokkaido, Japan? The best time to visit Hokkaido for first-timers depends on what kind of experience you seek - blossoms, breezes, blazing colors, or snow blankets. Each season in Hokkaido offers something uniquely beautiful and far less crowded than the mainland's popular tourist hubs.

Spring (Late April - May): Quiet Cherry Blossom Season

While Tokyo and Kyoto see cherry blossoms peak in late March or early April, Hokkaido's sakura season begins later, from late April into early May, making it a perfect option for travellers who want to enjoy the magic of Japan's cherry blossoms without the crowds. Spots like Goryokaku Park in Hakodate and Matsumae Castle turn into pink wonderlands, set against still-snowcapped mountains and clear skies. It's the perfect mix of natural tranquility and floral beauty - a true hidden gem for spring.

The Hokkaido Cherry Blossom Tour is a 6-day tour package from UME Travel that we recommend to you.

You may also want to know: Hokkaido Cherry Blossoms Guide / Japan Cherry Blossoms Guide 2026 / Tokyo Cherry Blossoms / Kyoto Cherry Blossoms...

Summer (June - August): Cool Escapes and Colorful Landscapes

While much of Japan swelters in hot, humid weather, Hokkaido stays pleasantly cool and breezy, making it ideal for outdoor adventures and scenic drives. During this time, fields bloom in stunning hues - the purple lavender fields of Furano, sunflower farms, and rolling green hills of Biei draw photographers and nature lovers alike. Summer is also festival season, with local matsuri featuring fireworks, dancing, and street food. Popular things to do in Hokkaido in summer include:

• Flower viewing at Farm Tomita. Enjoying fresh melon, corn, and dairy treats.

• See the mirror-clear The Blue(Aoike) Pond, a 30-minute drive from Tomita Farm.
  

• Close encounters with marine and land animals at Asahikawa Zoo.

Check out the Hokkaido's Floral Symphony Tour & Summer Tokyo and Hokkaido Tour, the memorable itinerary UME Travel has designed for you to travel in Hokkaido during the summer. 

Autumn (September - November): Foliage and Flavors

Autumn paints Hokkaido in shades of crimson and gold. Unlike Kyoto, where temples and shrines frame the fall scenery, Sapporo's autumn celebrates wild nature - fiery maples and golden ginkgo trees blazing across mountain valleys and forested gorges. Hokkaido is where Japan's fall begins - head to the mountains in late September to witness the country's earliest autumn colors.

Don't miss these seasonal highlights:

• Scenic drives through the flaming slopes of Jozankei Gorge

• Strolling through Sapporo's Odori Park, where maple-lined paths glow at sunset

• Admiring the golden ginkgo boulevard at Hokkaido University

• Visiting farms and local harvest festivals bursting with pumpkins, sweet potatoes, mushrooms, and salmon roe

• Winding down in a cozy ryokan with steaming onsen baths and seasonal kaiseki meals

Click to know more about the Hokkaido Fall Foliage Tour Guide. If you dream of crisp air, bold colors, and the freshest autumn flavors, Hokkaido in fall is a feast for the senses.

Winter (December - February): A Snowy Wonderland

Hokkaido shines in winter, transforming into a white kingdom of snow and light. World-famous events like the Sapporo Snow Festival (early February) feature massive ice sculptures and glowing installations. It's also Japan's ski and snowboard capital - Niseko, Furano, and Rusutsu offer powdery slopes for all levels. Off the slopes, nothing beats a dip in an outdoor hot spring while snow falls around you. Top things to do in Hokkaido in winter include:

• Skiing or snowboarding in world-class resorts

• Exploring ice villages and snow festivals

• Onsen bathing in places like Noboribetsu and Jozankei

• Enjoying Hokkaido crab, hotpot, and sake

2. Top Destinations in Hokkaido for First-Time Visitors

With its expansive open landscapes and well-connected cities, Hokkaido offers an incredible variety of destinations for first-time travelers, whether you're chasing snow, flowers, food, or culture. From charming port towns to dynamic capital cities and stunning natural escapes, here are some of the best places to visit in Hokkaido for your debut trip:

1) Sapporo: Your Gateway to Hokkaido

As Hokkaido's capital and most accessible city, Sapporo is the ideal starting point for any trip. Known for the annual Snow Festival, fresh seafood markets, and laid-back city vibe, Sapporo balances urban convenience with natural beauty. Explore Odori Park, ride the Mt. Moiwa Ropeway, or enjoy a bowl of famous Sapporo miso ramen in the city's historic ramen alley.

2) Otaru: Romance by the Canal 

Just an hour from Sapporo, Otaru is a picturesque port town with charm, a fairytale-like canal, gas lamps, and preserved Meiji-era buildings. Stroll along the canal, explore glass-blowing workshops, and enjoy fresh sushi by the sea. Be sure to visit the Tanaka Sake Brewery to taste local craftsmanship, and take a trip to Cape Kamui (Kamuimisaki) for breathtaking coastal views that showcase Hokkaido's natural beauty. Whether you're visiting for a half-day or an overnight trip, Otaru offers a perfect blend of romantic scenery, cultural experiences, and delicious local flavors.

3) Niseko and Furano: Two Seasons, Two Dreams

Niseko welcomes you for an unforgettable winter escape with its world-famous powder snow, top-tier ski resorts, and relaxing onsen experiences.

Travel about three scenic hours across Hokkaido, and you'll find yourself in the charming town of Furano, where summer paints the landscapes with endless lavender fields, rainbow-colored gardens, and peaceful rural beauty.

Each destination captures a different spirit of Hokkaido - one wrapped in snow, the other bathed in blooms - offering dreamlike memories every season.

4) Hakodate: Southern Charm and Night Views 

In southern Hokkaido, Hakodate blends history, culture, and culinary delights. Stroll through the Motomachi district, visit Goryokaku Fortress, and take the Mt. Hakodate Ropeway for one of Japan's top three night views. Don't miss the morning seafood market where you can try live squid sashimi if you feel brave!

5) Biei & Asahikawa: Hokkaido's Heartland

Located in central Hokkaido, Biei and Asahikawa are a dream for photographers and slow travelers. Rolling patchwork hills, artistic landscapes like the Blue Pond, and gourmet delights such as Asahikawa shoyu ramen make this region peaceful and enriching.

Travel Tip: UME Travel's customizable Hokkaido tours include all these destinations and more, with private transport, English-speaking guides, and flexible pacing tailored to your style - perfect for first-time visitors who want to travel easily.

Ready to explore Hokkaido in comfort and style? Let UME Travel design your ideal journey today!

3. What to Do in Hokkaido: Top Experiences for Beginners

While the natural beauty of Hokkaido is stunning, the local experiences truly make a first-time trip unforgettable. From soaking in a hot spring to tasting the freshest seafood, here are the top things to do in Hokkaido for beginners, whether you're a foodie, an adventure seeker, or simply someone looking to connect with nature.

1) Soak in a Traditional Onsen

One of Hokkaido's most relaxing and culturally rich experiences is visiting an onsen (hot spring). Many onsens are scattered across the island, but Noboribetsu and Jozankei are particularly famous. Imagine relaxing in hot mineral waters surrounded by snow-covered landscapes in winter or vibrant foliage in autumn - it's an experience you won't forget.

2) Try Fresh Seafood

Hokkaido is Japan's seafood capital, and it's the perfect place to sample fresh crab (kani), sea urchin (uni), and the finest sashimi. Hakodate's morning market is one of the best spots to try seafood directly from the source. Alternatively, Otaru offers sushi with fish caught just hours before, giving you an authentic taste of the region.

3) Experience a Local Festival

Hokkaido is home to some of Japan's most iconic festivals. The Sapporo Snow Festival (held every February) showcases giant snow sculptures and ice displays, while the Otaru Snow Light Path Festival turns the canal city into a magical winter wonderland. If visiting in summer, check out the lively Yosakoi Soran Festival for traditional dance and street performances.

4) Ride Scenic Trains or Go Self-Drive

To immerse yourself in Hokkaido's vast landscapes, hop aboard a scenic train like the Joyful Train or take a self-driving tour through Biei or Furano. Both options offer a relaxed pace, with breathtaking views of flowers, mountains, and the occasional wildlife. For first-timers, self-driving allows you to explore off-the-beaten-path spots at your own pace.

5) Go Fruit Picking or Cheese Tasting

If you're visiting in late spring or summer, Hokkaido's lush farmland is ideal for fruit picking - strawberries, cherries, and melons are just a few delights available. Afterwards, head to Furano for a cheese tasting session at one of the many local farms, where you can sample everything from soft cheeses to decadent milk-based desserts.

Looking to explore these experiences hassle-free? UME Travel's customized Hokkaido tours include visits to top attractions with expert guides, comfortable transport, and flexible itineraries to ensure you get the most out of your first trip.

4. A Dreamy Itinerary for Your First Hokkaido Adventure

We've curated four exceptional travel routes to immerse you fully in Hokkaido's wonders. These include pure Hokkaido itineraries that allow you to experience its serene beauty in-depth and packages that combine popular destinations across Japan, giving you the best of both worlds. Whether you're seeking a peaceful retreat in Hokkaido or wish to explore more of Japan, we've got you covered.

With Private Transfers & English-Speaking Guides, you can enjoy a seamless and personalized journey from arrival to departure. Every step of the way, you'll be guided by professional locals who provide expert insights, ensuring a smooth and enriching travel experience.

6 Days Sapporo - Furano - Asahikawa - Biei - Toya Tour

Hokkaido's Floral Symphony Tour

6 days | From $ 3252

6 Days Sapporo - Otaru - Lake Toya - Hakodate - Only available from 25th Apr to 10th May

Hokkaido Cherry Blossom Tour

6 days | From $ 3470

12 Days Tokyo - Hakone - Mt.Fuji - Sapporo - Furano - Asahikawa - Biei - Toya Tour

Summer Tokyo and Hokkaido Tour

12 days | From $ 4788

15 Days Tokyo - Hakone - Takayama - Kanazawa - Kyoto - Sapporo - Asahikawa Tour

Wandering of Japan Ends Hokkaido

15 days | From $ 9063

Tour A: Hokkaido's Floral Symphony Tour: A Perfect Start for First-Time Explorers

This 6-day tour covering Sapporo, Furano, Asahikawa, Biei, and Toya offers first-time visitors the perfect introduction to Hokkaido. Here's why:

Ideal for First-Time Visitors

Specifically designed for those exploring Hokkaido for the first time, this tour covers all the region's essential highlights.

Essence of Hokkaido Included

Like historic shrines, charming canals, panoramic flower gardens, and crystal-clear lakes, this tour presents the best of Hokkaido's natural beauty and cultural heritage.

Compact Yet Relaxed Pace

The itinerary offers a perfect balance of sightseeing and relaxation, so you can fully appreciate Hokkaido's wonders without feeling rushed.

Seamless Blend of Sightseeing & Downtime

Carefully planned to include active exploration and leisure time, this tour allows you to enjoy Hokkaido's beauty comfortably and unhurriedly.

It's a sample itinerary for your reference, and your preferred arrangement is acceptable. Let us know your thoughts about your Hokkaido tour right now.

Hokkaido Floral Symphony Tour Highlights at a Glance

Private Transfers & English-Speaking Guide Support

Enjoy a hassle-free journey with private transport and a professional guide throughout your stay.

Cultural Immersion at Hokkaido Jingu and Otaru Canal

Discover Hokkaido's historical heart and scenic waterfronts steeped in nostalgia.

Breathtaking Flower Fields at Shikisai-no-oka & Farm Tomita

Stroll through endless lavender fields and vibrant seasonal blooms - a true visual feast.

Family-Friendly Fun at Asahiyama Zoo

Get close to polar bears, penguins, and rare wildlife in one of Japan's top zoos.

Natural Wonders: Blue Pond, Shirahige Falls & Lake Shikotsu

Witness Hokkaido's dramatic natural beauty, from shimmering blue waters to majestic waterfalls.

Dramatic Landscapes at Mt. Showa Shinzan and Lake Toya

Explore active volcanoes and panoramic lakeside views unique to Hokkaido's dynamic geography.

Sweet Adventures at Shiroi Koibito Park & Ningle Terrace

Dive into Hokkaido's sweet traditions and handmade artisan culture.

Tour B: Hokkaido Cherry Blossom Tour: A Springtime Delight

This 6-day tour covering Sapporo, Otaru, Lake Toya, and Hakodate is available exclusively from April 25th to May 10th, offering a perfect opportunity to witness Hokkaido's stunning cherry blossoms in full bloom. Here's why:

Perfect for Cherry Blossom Enthusiasts

Experience the beauty of Hokkaido's iconic cherry blossoms in prime season, with picturesque spots like Goryokaku Park and the scenic Otaru Canal.

Exclusive Springtime Experience

Available only during the cherry blossom season, this tour immerses you in the vibrant spring atmosphere of Hokkaido.

Leisurely & Enjoyable Pace

With a carefully balanced itinerary, enjoy sightseeing and relaxing moments, making the most of Hokkaido's spring beauty without feeling rushed.

Cultural & Scenic Highlights

This tour perfectly blends Hokkaido's natural and cultural treasures from historical landmarks to stunning lakes.

The Tour Itinerary Overview: Hokkaido Cherry Blossom Tour

Hokkaido Cherry Blossom Tour: Highlights at a Glance

Springtime Sakura Magic

Experience the serene charm of cherry blossoms in northern Japan. At Goryokaku Park, walk under a canopy of over 1,600 sakura trees surrounding the iconic star-shaped fort. Enjoy quiet hanami by Lake Shikotsu's reflective waters and spot seasonal blooms throughout Sapporo, Hakodate, and Onuma.

Historic Strolls & Local Culture

Wander along Otaru's romantic canal and explore the Kanemori Red Brick Warehouse's nostalgic charm. Visit Hokkaido Jingu Shrine, sip sake at Tanaka Brewery, and uncover history at the Matsumae Clan's Edo-era ruins.

Lakes & Landscapes

Take in panoramic views from Lake Toya's observatory, admire the glassy surface of Lake Shikotsu, and enjoy easy scenic walks at Onuma Park.

Evening Beauty

Cap your day with the sparkling night view from Mount Hakodate - one of Japan's most celebrated cityscapes.

Thoughtfully Designed for First-Time Visitors

This itinerary balances iconic sights and quiet seasonal beauty, offering a relaxed yet rich introduction to Hokkaido in bloom.

Tour C: Summer Tokyo and Hokkaido Tour: A 12-Day Journey Through Japan's Highlights

This 12-day journey from Tokyo to Hokkaido offers an immersive exploration of Japan's vibrant culture, stunning landscapes, and famous tourist destinations. With private transfers and English-speaking guides, this tour provides a seamless, stress-free experience designed for those looking to explore Japan's most iconic sites at a relaxed pace.

Itinerary Overview

Highlights of the Summer Tokyo and Hokkaido Tour

1)Tokyo's Iconic Experiences

Tsukiji Market Foodie Adventure: Explore Japan's most famous seafood market and savor fresh, delicious offerings.

Shibuya Sky Observation: Experience panoramic views of Tokyo from one of its most vibrant districts.

Historical Temples and Shrines: Visit Meiji Jingu Shrine, Sensoji Temple, and the Imperial Palace to understand Tokyo's spiritual heritage better.

2)Hakone & Mt. Fuji Beauty

Hakone Sightseeing Cruise & Owakudani: Take a scenic boat ride on Lake Ashi and visit the volcanic Owakudani Valley with its sulfuric hot springs.

Mt. Fuji's Majestic Views: Enjoy panoramic views of Japan's most iconic mountain, especially from Oishi Park and Arakurayama Sengen Shrine.

3)Hokkaido's Natural Wonders

Otaru Canal & Shiroi Koibito Park: Stroll through the historic Otaru Canal and enjoy sweet treats at the Shiroi Koibito Park, which is dedicated to Hokkaido's famous biscuit.

Flower Gardens and Scenic Roads: Visit Shikisai-no-oka and Farm Tomita for a colorful floral experience, and drive along the picturesque Patchwork Road.

Asahiyama Zoo and Blue Pond: Meet unique wildlife at Asahiyama Zoo and admire the stunning Shirogane Blue Pond's surreal turquoise water.

4)Relaxed Yet Thorough Exploration

With private transfers and expert guides, each day is thoughtfully planned for a balance of sightseeing and leisure, ensuring you experience the best of each destination at a relaxed pace.

This Summer Tokyo and Hokkaido Tour is perfect for travelers looking to immerse themselves in Japan's cultural landmarks, natural beauty, and iconic culinary experiences, all while enjoying comfortable accommodations and seamless travel logistics. Whether you're a first-time visitor or returning to discover more, this journey offers a comprehensive and unforgettable experience of Japan's most beloved destinations.

Want a tailored version? Our travel specialists can customise your itinerary for free!

5. Travel Tips for First-Time Visitors to Hokkaido

Planning your first journey to Japan's northern wonderland? Here's everything you need to know to make your trip smooth and memorable. 

Transportation: How to Get Around Hokkaido

UME Travel provides private car and personal guide services, ensuring a worry-free journey across Hokkaido's vast landscapes.

You'll need to rely on JR Passes, local trains, or car rentals to explore more remote areas without a private service.

Accommodations: Where You'll Stay

UME Travel handpicks cozy and well-located stays for you, blending comfort with authentic experience:

• HOTEL MYSTAYS Premier Sapporo Park (Sapporo city center, easy access to highlights)

• Furano Natulux Hotel (perfect for flower fields and ski adventures)

• Toya-onsen Hotel Hanabi (lakeside onsen retreat at Lake Toya)

• Premier Hotel - CABIN PRESIDENT - Hakodate (great base for exploring Hakodate's night view and historic streets)

• Ryokan Aura Tachibana (traditional hot spring ryokan experience)

Weather: What to Pack by Season

• Spring (April–May): Light jacket, layers, umbrella.

• Summer (June–August): Light clothing, sunscreen, hat.

• Autumn (September–November): Sweaters, light coat for cool evenings.

• Winter (December–March): Heavy coat, thermal layers, waterproof boots, gloves, and warm hats.

Winter Travel Tips: How to Enjoy Bad Weather

• Winter skies may turn gray, but you can still embrace Hokkaido's charm!

• Opt for cozy indoor experiences like hot spring baths, museum visits, or gourmet seafood feasts.

• Adjust outdoor sightseeing to shorter, focused trips between warm-up breaks at cafés or shops.

• Private cars with professional drivers can make winter travel far safer and more comfortable.

Winter Roads: Is It Slippery? What Shoes Should I Wear?

Yes, icy roads and sidewalks are familiar! Your winter shoes should meet three key criteria:

• → Waterproof

• → Anti-slip sole

• → Warm insulation

Forgot to pack anti-slip gear? No worries - FamilyMart and Lawson convenience stores in Sapporo sell handy, removable anti-slip pads.

Language: Can I get by using English?

English is available in major tourist areas and hotels. However, in more rural regions, English may be limited. Basic Japanese phrases (like "Thank you" - Arigatou, "Excuse me" - Sumimasen) go a long way and are always appreciated!

Payment and SIM Cards

Credit cards are widely accepted in cities, but carrying some cash (yen) for small shops or rural areas is wise. SIM cards and pocket Wi-Fi devices are easily rented at New Chitose Airport (CTS) or downtown Sapporo. You'll want good data access to navigate, translate, and share those snowy memories!

6. Explore Hokkaido with UME Travel

Ready to experience the beauty of Hokkaido in comfort and style? At UME Travel, we specialize in creating private, tailor-made journeys for travelers who want more than just a typical trip.

With licensed drivers, professional private guides, and 24/7 customer support, we ensure your first visit to Hokkaido is smooth, safe, and unforgettable.

What We Offer for First-Time Travelers?

Fully Customized Itineraries

No two travelers are alike. We design your journey around your interests - winter wonderlands, flower fields, onsen retreats, or culinary adventures.

Private Guides and Chartered Cars

Explore at your own pace with our experienced local guides and private vehicles. No rushing, no crowds - just you and the best of Hokkaido.

Transparent Pricing, No Hidden Fees

With UME Travel, what you see is what you get. We offer clear, all-inclusive packages so you can focus on enjoying your trip without surprises.

Hear from Our Guests: How UME Travel Offers You a Dreamy Tour

Across platforms like Trustpilot and TripAdvisor, travelers consistently share how our personalized itineraries and attentive travel consultants have made their journeys smoother, richer, and more enjoyable. Whether it's a seamless transfer, a thoughtful hotel selection, or a guide who truly cares, our guests feel the difference that UME Travel brings to every moment.

Here's what some of our Hokkaido travelers had to say:

Memorable Momiji Moments in Hokkaido & Tokyo

Thanks to Amber for crafting an amazing itinerary tailored to our autumn foliage wishes! We were treated to incredible scenes at Hokkaido's Shikotsu-Toya National Park and Jozankei, with the perfect duo of our wonderful guide, Owen, and skilful driver, Sakayi-san. They kept us well-informed on the sights and even pointed us to delicious Hokkaido ice cream and creamy milk soups! Although we were just a tad early for peak foliage in Tokyo - and Nikko was buzzing with Sunday and holiday crowds— our experienced driver Kiran-san, did bring us to Hakone's star attraction! We were blessed with clear skies and the grand appearance by Mt. Fuji at Lake Ashinoko, framed beautifully by the Torii gate. What a trip!

- Clarice W, Singapore

Smooth organization and enchanting locations make a memorable trip

Steven and Greg of UME organized for two OI us a 21-day trip to Japan and Korea. In the process of developing the itinerary they were very attentive to our wishes, provided a plenty of input and alternatives, and always reacted promptly to our comments. Our final itinerary included multiple locations in south-west Honshu, Hokkaido and Seoul, multiple flights, trains, and private car. We were met and guided by five different guides, all knowledgeable, English speaking and considerate professionals. We knew our schedule in advance. Guides and drivers were always on time, and catered to our needs. In summary, thanks to UME staff, this long trip was very enjoyable and effortless for a couple of seasoned travelers in their seventies.

- Petar Denoble, US

At UME Travel, we don't just plan trips - we craft experiences that stay with you for a lifetime. Reach out to our team, and let's make your Hokkaido dream a reality.

7. FAQs: Planning Your First Trip to Hokkaido

When should I book my trip?

Hokkaido gets busy during peak seasons, and things like private cars and hotels can fill up quickly. We suggest booking at least three to six months ahead to get your perfect trip locked in. The earlier you plan with UME Travel, the more options you'll have - and the less you'll have to worry about!

Is Hokkaido a good place for families and seniors?

It's fantastic for both! Hokkaido is welcoming all year round, and with UME Travel's private car service, getting around is easy and comfortable for families with kids or senior travelers. Just a heads-up: the sidewalks can get slippery if you're visiting in winter. Handy anti-slip shoe covers are sold at local convenience stores like Lawson and FamilyMart, which are easy to pick up if needed!

Is it easy to find good food in Hokkaido?

It's super easy - and everything's delicious! From fresh seafood bowls in Hakodate to piping-hot bowls of miso ramen in Sapporo, Hokkaido is a foodie's paradise. Plus, we can recommend places or even help you arrange reservations if you have dietary needs or preferences.

Can I visit both Hokkaido and Tokyo in one trip?

Of course! Many guests love combining Tokyo's energy with Hokkaido's natural beauty. You can explore both at your own pace with a fully customized UME Travel itinerary. We'll ensure everything fits together smoothly so you can relax and enjoy.

Is it okay if I don't speak Japanese?

No worries! We'll match you with English-speaking guides and drivers to make your trip easy. If you need help in another language, just let us know when you're booking - we'll arrange that for you too.

Do I need a visa to visit Japan?

It depends on where you're from. Travelers from places like the U.S., Canada, Australia, and much of Europe usually don't need a visa for short visits (up to 90 days). Still, it's always a good idea to double-check the latest visa info with your local Japanese embassy or consulate before you travel.

Can UME Travel help with special requests, like birthdays or anniversaries?

Absolutely! We love making special moments even more memorable. Whether it's a birthday surprise, a romantic anniversary dinner, or something extra, just let us know - we'll help make it happen.

What We'd Like to Say

Hokkaido is where first journeys feel effortless, and every moment feels magical.

• In spring, cherry blossoms quietly unfurl along rivers and parks, far from the busy crowds. You wander under soft pink skies, with the crisp northern air brushing your cheeks.

• In summer, lavender fields roll out like purple carpets across Furano. The hills of Biei burst into color, and you pause to savor a scoop of rich, creamy ice cream - a little taste of sunshine in every bite.

• Come autumn, the island turns golden and red. Ginkgo trees line peaceful streets, and maple forests light up the hills like fire, inviting slow, thoughtful walks.

• Then, winter arrives. Powdery snow falls like whispers, the world turns silent and white. You sink into steaming outdoor onsen, ski across glittering slopes, and gather around tables filled with Hokkaido's freshest seafood.

Every season in Hokkaido is a new story, waiting just for you. With wide-open spaces, welcoming locals, and the gentle pace of life here, it's a perfect place for first-time travelers - and unforgettable adventures. Let UME Travel make it even easier: with private guides, comfortable transportation, and fully customized itineraries designed just for you.

Ready to discover Hokkaido? Let UME Travel design the perfect trip for you.